Getting the Word Out via Downhill Racer João Mendes
Thanks to Downhill Racer João Mendes for agreeing to be sponsored by Patisco's Pedaling Forward program as the team gets the word out on how dealers can connect directly with manufacturers in Taiwan, so that dealers can buy factory direct. Besides the obvious gross margin benefits, it is through racers such as João Mendes that manufacturers in the Pedaling Forward program can get valuable feedback from field tests of their innovative components and parts. Not only that, but cyclists such as João Mendes can get first hand these Taiwan innovations that have been in existance for some times years and yet, has not been made available to the market until Pedaling Forward. For more on Pedaling Forward, please sign up for an account if you're an independent bicycle dealer!
For more on João Mendes, please go to his blog Joao Mendes
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